Electronic Design

New Electronics
Theatre

The home of Electronic Design insight at EDS.

Explore the technologies and challenges shaping modern electronics, from AI-driven chip and PCB design to power, connectivity, test, cybersecurity and component obsolescence.

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Electronic engineering in focus

New Electronics brings its specialist editorial perspective to EDS 2026, helping shape a dedicated conference programme for engineers working across Electronic Design.

Across two days, the New Electronics Theatre explores the technologies, components and engineering decisions behind increasingly intelligent, connected and capable products, bringing together technical specialists and industry expertise from across the electronics sector.

Across the programme

AI and chip design, PCB development, next-generation semiconductors, power and connectivity, EMC and test, cybersecurity, component obsolescence and more.

Explore the New Electronics Theatre View the full Electronic Design conference programme below.

New Electronics Theatre Programme:

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10:15
  1. 30 mins
    • New Electronics
    As PCB designs become increasingly complex, many engineering teams still rely on disconnected processes that discover issues too late in the development cycle. This presentation explores a practical analysis-driven PCB design methodology that integrates requirements, constraints, signal integrity, power integrity, implementation, and manufacturing considerations throughout the design process. Attendees will learn how early verification and structured design practices can reduce risk, improve design quality, and increase the likelihood of first-pass success.
10:45
  1. 30 mins
    • New Electronics

    As process nodes shrink and modern architectures grow exponentially complex, semiconductor design has reached a critical tipping point. The surging demand for advanced CPUs, GPUs, and AI accelerators requires a fundamental shift in how chips, packages, and entire systems are engineered. In this insightful fireside chat, Neil Tyler sits down with Madhuparna Datta to explore how more than two decades of EDA evolution have paved the way for the next major leap in semiconductor innovation.

    The conversation delves into the transformative role of artificial intelligence across the entire design lifecycle, from AI-driven design-space exploration, timing closure, and signoff, to system-level optimization spanning silicon, packaging, and board layout. Drawing on real-world customer deployments, Madhuparna will share how AI-enabled tools are drastically accelerating time-to-market while improving silicon quality. Crucially, the session addresses the evolving role of the engineer: will AI act as the ultimate design co-pilot, and what core skills will the next generation need to thrive in an AI-assisted environment?
11:15
  1. 30 mins
    • New Electronics

    Modern embedded systems depend on hardware, firmware and software working together as one system. Yet these disciplines are often developed using different processes, tools, terminology and lifecycle timescales. The resulting gaps can create unclear ownership, incompatible interfaces, configuration mismatches and costly integration problems that appear late in development.

    This talk will present practical ways to bridge the systems-software interface from early architecture through integration and verification. Using an embedded-system example, it will show how teams can align system intent, make informed hardware-software allocation decisions, define and manage critical interfaces, maintain configuration consistency and test incrementally. Attendees will leave with practical questions and techniques they can apply to identify interface risks earlier and improve engineering delivery.

11:45
  1. 45 mins
    • New Electronics
    This fast-paced panel cuts through the abstract theory to address the raw, physical bottlenecks of board-level signal integrity. Our panellists will dissect practical tracking, substrate selection, and layout strategies to ensure pure signal survival before your design ever hits fabrication.
14:00
  1. 30 mins
    • New Electronics

    Great designs rarely fail because the engineering was wrong. More often, reality gets in the way: components become obsolete, costs rise, suppliers change, requirements evolve, and budgets get tighter.

    This talk explores what happens when a design moves from the drawing board into the real world — and how engineers can design, adapt and redesign for the challenges that inevitably follow.

    From making the right choices at the start of a product’s life to dealing with obsolescence years later, we’ll look at the trade-offs between performance, cost, availability, reliability and longevity. Through practical examples and lessons learned, the talk will explore how constraints can drive better engineering decisions, and how a thoughtful approach to lifecycle design can reduce the cost and disruption of change.

14:30
  1. 30 mins
    • New Electronics
    REWIRE is accelerating (ultra-)wide bandgap power semiconductor innovation, connecting researchers, industry and end users across the UK semiconductor ecosystem. This talk will introduce REWIRE, its approach to supporting innovation and some of the activities and collaborative projects underway across the programme. Drawing on examples from REWIRE’s research projects and industry engagement I will explore how stronger links between research and industry can help translate advances in semiconductor technology into high-value products and applications, while strengthening UK sovereign capability and building a resilient, globally competitive supply chain.
10:30
  1. 30 mins
    • New Electronics

    Over the past 40-or-so years there has been a large trend in digitalisation of electronics, from complex systems to relatively simpler sensing and measurement nodes.  Grid connect technology has largely been unimpacted over this period, until relatively recently as the demand for more power from AI Data Centres in particular, plus the adoption of more Green Energy production (PV and Wind) for direct-to-grid connection has put demands on the connection technology; essentially a low frequency transformer. 

    The Solid State Transformer (SST) is a new way to connect to the Medium Voltage transmission network, enabling both up-link (energy to the grid) and down-link (energy from the grid) to be implemented in both a reduced physical size and more controllable and reactive (to load demand) system. 

    This primer presentation is a look at the methods and some of the technologies used in implementing of what is essentially a digital transformer for modern power connection.  Recent SST interest has been spurred-on by the convergence of new energy production, Electric Vehicle charging and Battery Energy Storage Systems and AI Data Centre demands which has brought together technologies from these separate systems into a cohesive new option for the Low Voltage side power distribution.  The primer also looks at how these new energy systems link together with the SST to provide a new power paradigm for distributed energy supply.

11:00
  1. 30 mins
    • New Electronics
    The talk will cover practical guidance on patents and registered designs for hardware and electronics, from PCB layouts and custom silicon/IC designs through to embedded algorithms and physical enclosures. This includes advice on the value of a patent or design for the latest technologies, including how to broadly protect a specific circuit or chip architecture, and trade-offs between trade secrets and patents for advanced fabrication processes. A discussion on the possibility of protecting software, including AI and other algorithms, will touch on common misconceptions and tips for what may be patentable. High levels of package integration, particularly with xPUs and stacked memory dies in a 3D package offer a plethora of opportunities for protecting various hardware, interconnect, chip architecture and package configurations as well as the methods of operating such advanced devices, and the talk will provide some guidance on how even small changes to a semiconductor package may yield patentable subject matter. The role of registered designs, which may offer complimentary protection to patents will be discussed particularly in the context of protecting the appearance of visually aesthetic hardware and software.
11:30
  1. 30 mins
    • New Electronics

    Moving a semiconductor technology from a successful laboratory demonstration to a reliable, scalable commercial product is not a straightforward process. As technologies move beyond R&D, engineering challenges increasingly emerge at the interfaces between fabrication, packaging, thermal management, electronics, testing and qualification. Processes that work at prototype level must become repeatable and manufacturable, while performance, yield, reliability, cost and supply-chain constraints begin to shape engineering decisions. At the same time, successful commercialisation requires more than proving that the technology works: product design, customer and market requirements, business strategy, cost, regulatory and international trade requirements, and building the right team - all need to be considered early to ensure there is a realistic pathway from technology to a commercially viable product.

    Based on real-world examples and insights from Scotland’s Critical Technologies Supercluster and the Product Design Scotland network, this presentation will explore both the technical and commercial challenges encountered on the journey from semiconductor R&D to market-ready hardware products.  The presentation will also highlight how closer collaboration between technology developers, product designers, manufacturers, integration specialists and wider ecosystem can reduce risk, avoid costly redesign and create more effective pathways from promising technology to sustainable operations.

12:30
  1. 60 mins
    • New Electronics
13:30
  1. 30 mins
    • New Electronics

    Emerging 800 V DC architectures for AI data centres are driving new power system and device requirements. The data centre power distribution is working on removing power conversion stages and supplying high voltage closer to the racks. To meet this, the high-voltage PSU is being required to shrink, and become more efficient, while also converting 800 V down to 50, 12, or even six, all while maintaining safety isolation. This in turn demands the power device switching at higher frequencies while improving the figure of merit (gate charge, output charge, etc).

    This is where GaN shines as the correct power device for the future. With much lower gate drive requirements than SiC or silicon, gate driving losses are reduced. With compact, low-profile, top-side-cooled packages, the devices can run cooler at higher power levels. CGD's monolithic ICeGaN® technology goes even further, integrating more functionality onto the device and therefore fewer external parts. It includes system monitoring through features like DESAT and temperature sensing to ensure reliability.  Together, these advantages deliver exactly what next-generation PSUs need: extreme power density and efficiency at 800V.
14:00
  1. 30 mins
    • New Electronics
    Learn what Physical AI is, understand how it differs from data centre AI, and why it is so relevant now. Explore the factors to consider when adding AI to your product, including tool and device selection. Leave with some pragmatic guidance for your next steps.